Are You a Mompreneur? Here’s a Free Publicity Tip That Could Propel Your Business Forward

They say that necessity is the mother of invention. I know from personal experience that becoming a mom can provide plenty of motivation to reinvent your life. When my son Kyle was born 10 years ago, I knew I had to find a way to “Escape from Cubicle Nation” and launch a business of my own. In February of 2001, I started my public relations agency, and I haven’t looked back. I am grateful to my son for giving me a good enough reason to blaze a trail of my own. My life and our family is all the better for taking the leap.

If you have followed a similar path, check out this link and submit the story about how you launched your business for consideration. Your photo and story could soon appear within this well visited site for moms-to-be. That could lend powerful momentum to lead generation for your business. You’ll find all the questions you need to answer to tell your story on the site. Good luck.

Have You Launched a Fabulous Second Act in Your Career or Business?

More magazine is a nationally circulated women’s magazine that targets women age 40 and beyond and inspires them to enjoy the richest years of their lives. The online media kit boasts circulation of 1.1 million readers. The magazine has a feature that highlights a woman who launched a fabulous “Second Act” in her business or career on or around her 40th birthday. Are you a candidate for a story like this? If so, craft a few brief paragraphs about how you made your transition, what inspired you to do it, and how it is going — along with your email and telephone contact information — and send them my way at nancy@nsjmktg.com. If you do a stellar and complete job of telling your story in a brief, compelling, and amazing way, I’ll forward your pitch to a reporter I know who is actively seeking stories like this.

Tomorrow, one of my clients is being interviewed in consideration for just such a profile, and I submitted a pitch on my own behalf, too. Wish both of us luck!

And, if you need help crafting a powerful pitch, the Media-Savvy-to-Go Publicity Toolkit can show how. Check it out.

Doing Business and Doing Good - Here’s a Media Lead You’ll Love

I subscribe to Joan Stewart’s Publicity Hound ezine, and I recommend that you do, too. Joan always has great tips and resources to share to empower your quest for free publicity. While visiting her blog this week, I found a post about a new feature called Doing Business and Doing Good that JJ Ramberg is writing for Entrepreneur magazine. Visit www.publicityhound.net and read the 10-21-07 post entitled, “Entrepreneur columnist focuses on do-gooders.” All the contact information is included to make it easy for you to make your pitch.

Speaking of which, I took the opportunity to submit a pitch on behalf of Affirmagy, which is working around the clock to fill orders for its book/blanket bundles that include fleece Courage blankets that are covered with affirmations, along with the Chicken Soup for the Breast Cancer Soul books. Founder Kristen Marie Schuerlein intends for the blanket/book bundle to raise $400,000 for breast cancer research this month. The “Pay It Forward” component of this program makes it easy for you to donate bundles to women you have never met who are facing breast cancer treatment. As I quipped to Kristen the other day, I am grateful to have two breasts, especially since I had surgery a few years ago for abnormal cells. That is another reason I was even happier to “Pay It Forward” with two bundles I donated to women I’ve never met. Think about it, and get into action. Visit www.affirmagy.com to place your order today, and spread the word about this inspired business woman who is definitely doing business and doing good. It’s a beautiful thing.

Can You Really Have It All?

I like what Maria Shriver had to say about having it all. She said you can have it all, but not all at once. I think having it all is a matter of pacing and timing, and it can happen. Mastering the art of pacing can be a challenge. To me, having it all means I am surrounded by a wonderful family, have meaningful and rewarding work to do that contributes to others’ success and my own, and have time and money to enjoy life and relax. Running at my current pace, time for relaxation is in short supply. My friends and colleagues at www.workingwithpower.com tell me that I can get more done if I step away from the desk and take better care of myself. That is the one area in my life where I could use a boost because there is always just so much to do.

Here is an article I wrote a couple of years ago with some of the lessons I learned during the first five years of doing business. I hope you enjoy it and gain some value from it. Read the rest…