March 30, 2012
Event Promotion, Uncategorized
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There are some pretty major players contributing to Vrinda Normand’s List Building Summit. Truth be told, I am among the contributors with the smallest lists. And, I still got invited to play. I’ve learned a thing or two about how to get noticed by bigger players. I want to share what I’ve learned so you can get noticed, too, and share YOUR message with a much wider audience of the right people to benefit.
Join me and Vrinda Normand today during the List Building Summit at 10 a.m. Pacific.
Key Points We’ll Cover — Based on My Own Experience
- Powerfully share your personal story to magnetize clients and stand out from the crowd
- Savvy strategies to boost your visibility with your “bio box,” press releases, guest blog posts, and more…
- How to get noticed by bigger players, even if your list isn’t super-sized yet
- How to be prepared for big opportunities and connections that rapidly grow your list
Join us LIVE for what promised to be a very revealing and practical conversation.
January 7, 2011
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For those of you who have put health at the top of your list or who help people achieve that ideal, consider sharing your story with Dr. Mehmet Oz for consideration on his daytime talk show. Here is the link to learn what he has brewing for this year so you can make your pitch.
December 29, 2010
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A big thank you to Paul Anderson, NW Jobs columnist for the Seattle Times, who interviewed me about tips to say bye-bye to that boring bio, just in time for the New Year. Read the full interview at this link.
February 19, 2010
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Did you see this piece in the Washington Post? So many people are buzzing about this Tiger Woods apology and how it is being orchestrated. What do you think? As for me, I’d rather celebrate the Olympic gold medal win by Evan Lycacek in men’s figure skating. That was a riveting performance that celebrated all that is good in sport.
February 16, 2010
PR Beyond the Backyard, Uncategorized
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I love sharing stories about how Publici-Tea™ graduates use the lessons they learn from this popular workshop to earn media attention in their own backyards and beyond. Today’s success story comes from Justin Tsang of Netstar Communications.
He writes, “Not too long ago I let you know that we got interviewed by ABCNews.com for expert advice on hidden telecom charges. You can read the article here. There is some bittersweet news. The article makes no mention of Netstar. The writer opted to include some of our insight but refer to us as ‘experts.’ Nonetheless, we still see the whole experience as a positive one. It’s not everyday you get tapped by ABCNews. Again, thank you for your help and support. Your tips and training helped me secure this great opportunity.”
– Justin Tsang, Netstar Inc.
For those of you who want to learn the lessons Justin has learned so well, here are two items that offer even more great news.
- You’ll be able to benefit from the Publici-Tea™ Express Digital Workshop as a gift from March 1 – 7, during my nine-year business anniversary sale when you purchase the Bye-Bye Boring Bio Action Guide during the event.
- And, if you would like to be among five lucky publicity-seeking guests who will gather around my Bellevue, WA dining room table on their choice of three upcoming Friday workshop dates – May 14, September 17, or November 12 – save your preferred date now. The Publici-Tea™ Intensive Workshop is coming back! I’ve decided to bring back these small, focused, and very personalized sessions to give serious publicity seekers the training, brainstorming, and tools they need in a very intimate group setting. Why? Because I love working closely with business owners who are serious about getting the attention they deserve. I’ve also found that those who invest in a quality day of training and tools are very motivated to act and excel.In fact, the majority of Publici-Tea™ Graduate Success Stories posted to this blog are from those who made the investment of time and money to spend at least a half-day with me to learn their lessons well. Since success is what I want for everyone, these delicious, customized Publici-Tea™ Intensive Workshop Experiences are coming back, staring this May.If you want to raise your hand now and tell me this is just the opportunity you’ve been waiting for, give me a call at 425-641-5214 (PST) or send me email to get on the guest list for your preferred date. I’ll have more information to share about what you can expect to learn, invest, and take-away from your Publici-Tea™ Intensive Workshop Experience — including the new DIY Publicity Success System — in future ezines and blog posts, so stay tuned.
October 3, 2009
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By the way, Fran’s Chocolates Ltd. was my very first client when I started my business in 2001. We started our work together earning local publicity in the Puget Sound media just in time for Easter 2001. One good placement lead to another. Pretty soon, Fran’s Chocolates were featured in time for Valentine’s Day in USA Today. It was a delicious, delightful assignment for me over a two year period. I’ll always be grateful to Fran Bigelow for giving me my start as a publicist.
In 2001, I didn’t know the difference between premium, artisan-made chocolate and Easter chocolate you buy at the drug store. My son Kyle was about four years old at the time. I asked Fran if my son would know the difference between a regular chocolate bunny and one from Fran’s and if it would make a difference to him. In response, she gave me a lesson in tasting chocolate, and I’ll never forget it.
She pulled a regular chocolate bar from her desk and asked me to taste it, to feel the chocolate on my tongue and distinguish between the taste of the sugar and the taste of the chocolate. Then, she had me 
cleanse my palate with a glass of water and do the same thing with one of her truffles. She asked me to experience the snap of the crisp, dark chocolate shell and savor the texture and flavor of the ganache within. Believe me, I understood the difference between drug store chocolate and premium chocolate at that very moment, and I’ve never gone back.
Does my son know the difference? Absolutely. And so, too, does a nation of premium chocolate lovers. 
That’s why Fran is known as America’s Favorite Chocolatier, and President Obama is sharing her company’s delectable delights with the world leaders and others.
How delicious is that in so many ways? Here’s to plenty more good press and robust sales for those with great stories to tell and the commitment to tell them in their own backyards and well beyond!
By the way, 35 people have already registered to learn how to earn their own publicity at the Publici-Tea™ Express Workshop at Seattle Design Center on Friday, October 16 from 9:30 a.m. – noon. I’ll be debuting my custom-label Publici-Tea™ Express dark chocolate truffle bars created by Seattle Chocolate Company at this event, and they are – of course — absolutely delicious. Must be present to indulge! When you are among the next 19 people to register, you receive 147 powerful e-tips (a $10 value!) to boost your business and profit from free publicity. Register today.
September 15, 2009
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Susan Harrow, CEO of PR Secrets, writes a blog for Examiner.com in San Francisco. Today’s blog post features an interview that offers essential tips to tell your story so others will listen with me and Andrew Ng, founder of Fat Mouse Productions Lt. Read on at this link.
DIY Publicity Tip for Today - Want more awareness for what you have brewing? Identify the top blogs in your industry that address your subject matter expertise. Invite them to run blog interviews that serve their readers, while also putting you and your latest initiatives in the spotlight. One good blog interview can lead to another, and pretty soon, more of the right people will know what you have brewing and why it matters to them. Try it, and see how well this delivers results for you.
March 6, 2009
Uncategorized
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I just received a notice that one of the guests for next Friday’s Publici-Tea™ Workshop can’t attend. That means I have an open space for this event. If you are first to act, you’ll learn plenty about the value of do-it-yourself publicity and even more about the nitty-gritty details about how to execute successfully to get seen, heard, and celebrated in your own backyard and beyond. The fee to attend is $297, and the impact on your publicity success is priceless. Click on the active link above to learn about all the benefits and what prior event guests have said about their fabulous experience at the Publici-Tea™ Workshop. Please call me at 425-641-5214 right away to grab the last spot at this Friday, March 13 workshop taking place from 12:30 – 5 p.m. at The Village Bellevue, or send me an email at nancy@nsjmktg.com to claim your place. I can’t wait to hear from you!
