My Day Office Earned Cable TV Coverage, Thanks to Media-Savvy-to-Go Tips
October 12, 2007 9:52 am Local PR SuccessI received a fabulous telephone message last Friday night. Shauna Brennan, founder of My Day Office, called to report that she earned TV news coverage for her new venture based on the tips within the Media-Savvy-to-Go booklets.
She said, “I made the TV news. Thank you again for all of your media savvy tips. This was the second press release I issued, following your advice, and it again delivered immediate results.”
Results are way these tools are all about. Congratulations Shauna.
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October 24th, 2007 at 11:21 pm
Nancy,
I just met Shauna at a Biznik event at the poco wine room last night. I hear of her success, and I was wondering what her secrets were.
Poking around I found you talking about her and I am hooked into the power of your messages.
To think that something that would take so little time and money would create such a large and good impact on a business.
I have been thinking of my own business plans and the budget in my head seems to be going over the roof.
It would seem that many business plans out there might over-budget for media and marketing.
Have you found there are some common things that people think they need for media and marketing in their business plans that just cost too much? If so what might they be?
October 25th, 2007 at 9:06 am
Sierra,
I think paid TV and radio are among the most expensive tactics a new business can consider when launching. Free publicity delivers awareness without any costs, provided you do it yourself.
The key to any marketing plan is great ideas and consistent, inspired implementation of those ideas.
If you are inspired to follow Shauna’s lead to earn your own free publicity, read more about the tips booklets she purchased at this link:
http://www.mainstreetmediasavvy.com/tips-booklets
This could be the most powerful $10 you spend to catapult your business from the darkness to the media spotlight on a do-it-yourself basis.
Keep me posted on your success, and I’ll be happy to blog about it here!